Project+3+Excersise+1

I picked to analyze the amazing websites done by a web designer called Yugo Nakamura for this exercise.
=Yugo Nakamura= Yugo has exhibited and lectured in Asia, United States and Europe.He utilizes mathematics underlying natural complexity to create online interactions that are usable and familiar because their behavior is modeled on the natural world His works can be seen here [][| http://yugop.com/]
 * Yugo Nakamura** is considered one of Japan's leading web designers. Yugo studied engineering, architecture and landscape design.

The bottom two is one of the recent works he has created.

1. Uniqlo (Clothing Company)
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Uniqlo is an innovating clothing company who puts alot of effort and time into promoting their brand image.



[| http://www.uniqlo.com/grid/] is a interactive website where the users from around the globe simultaneously access the website to generate, delete, move and rotate the Uniqlo logo. There is a virtual game-like quality where the users share moments of real time, an interactivity loosely hinting at how Uniqlo expands its existence around the world.

This is not necesarialy promoting the clothing itself but by creating unique interfaces such as this, it allows the user to build in experience with brand.

The colour red is Uniqlo's brand colour and it works very well by keeping it to one colour and making it simple so the user can concentrate on the interface.



[] is another website within uniqlo where Nakamura Designed to make a lookbook type of website where people can display their own unique fashion with the Uniqlo clothing.

It has a tumblr or like some other fashion websites style where you can favourite or like the clothes making it interactive and allowing a community to develop within the website.

2. WonderWall (Interior Design Studio)
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A website for WonderWall, an interior design studio run by Masamichi Katayama. The website’s main index is a fluid grid-structure that sensitively reacts to each mouse action, organically changing its form based on the user’s browsing history.

I think this website is very playful and fluid that almost alows the user feel like they are not on a website. It's engaging and makes the user want to press the pictures. The colour is also fit with all the different images making a whole hip, bright, and playful mood to the whole website which probably is what this company does.